The world has seen a sharp increase in the number of small businesses over the last decade. With technology as the key driver of these businesses, the growth is phenomenal. Digitization has helped them leverage the online community of people to find new customers and keep in touch with their existing ones. Most growing businesses focus a lot on their online presence. This is where a website plays an important role since it is at the epicenter of any brand’s online activities. Also, for a website to perform optimally, it needs a hosting plan that is well suited to its requirements. In this article, we will look at a Cloud Hosting Service and why it is ideal for growing business websites.
For the sake of this article, let’s define growing businesses as those that seek or expect rapid growth in a relatively short span. Based on this definition, the website of a growing business will have the following hosting requirements:
- Top-notch security
- Fast site speed
- Instant resource scalability
- Minimum downtimes
Let’s see how Cloud Hosting fares on these parameters:
Cloud Hosting architecture is designed to offer a highly secure hosting environment. With data redundancy, encryption, firewalls, and managed services, most Cloud Hosting providers ensure that your website is protected against threats.
- Page Loading Speed
There is no excuse for a slow site in today’s times. And, if you have a fast-growing website, then site speeds are critical to your success. Cloud Hosting providers typically leverage a Content Delivery Network (CDN) and a caching solution like Varnish Cache to boost your site speed by up to 1000x!
- Scalability of Resources
With fast growth comes unpredictability. As your business expands, there can be days when the site traffic suddenly spikes. This is usually when a particular product/service or post goes viral, and people are interested in finding out more about your business. During such times, your resources must be able to handle the spike. Imagine if people are trying to reach your site, but the site goes slow or crashes, then you lose out on a lot of prospective business and brand reputation. But, you can’t be prepared for such spikes by buying resources and keeping them unused for months. This is where resource scalability steps in. With Cloud Hosting, you can manage such spikes easily by increasing the available resources with the click of a button.
- Minimum Downtimes
This again is applicable to all websites but critical for fast-growing sites. What will you do if you try to reach the website of an upcoming business but find it down? Maybe try once or twice again. But, if you find it to be down intermittently, then your trust in the brand will never develop. Online users don’t take kindly to websites that experience frequent downtimes. They expect sites to be available 24×7, especially with the presence of technologies like Cloud Hosting that guarantee 99.9%+ uptimes!
All these services make sense only if they are cost-effective and do not burn a hole in your pocket. With its on-demand cost-scalability, Cloud Hosting is undeniably one of the most cost-effective hosting plans available today.
If your website is growing at a good speed and your current hosting plan is not being able to keep up with the pace, then it’s probably time to start looking for a good Cloud Hosting plan. As explained above, these plans are ideal for such sites. Good luck!