How Superdry offers a smarter fit with Looker

Superdry is using analytics to improve both the in-store and online customer experience

Superdry is applying analytics to improve both the in-store and on-line buyer knowledge

Couple sectors are as under siege as retail. Shoppers are disloyal and desire low-friction browsing on-line, on their telephones, and in store. Cellular and ecommerce platforms are influencing the higher avenue…